Levi's 501 trivia

Levi's 501 Mini Quiz

Test your knowledge with these top questions!

Question 1

What did Levi's originally design the tiny fifth pocket on 501 jeans to hold?

Before wristwatches became popular, cowboys and miners used this specially reinforced pouch to safely store their delicate timepieces while working.

Question 2

Levi's added signature copper rivets to early 501 jeans to solve what problem?

Tailor Jacob Davis invented this solution in 1873 after miners complained that the heavy weight of ore was constantly ripping their pocket seams.

Question 3

The iconic leather patch on the back of Levi's 501 jeans shows two horses doing what?

Introduced in 1886, this Two Horse Pull logo was designed to graphically prove the incredible strength of the denim to customers who could not read.

Question 4

To get a custom fit, buyers of traditional shrink-to-fit Levi's 501 jeans often did what?

Because raw denim shrinks up to ten percent upon its first wash, wearing the wet pants as they dried allowed the fabric to mold perfectly to the body.