Privacy Policy

Last Updated: May 6, 2026

Information We Collect

Information You Provide: When you create an account, we collect basic profile details like your email address and username. We use secure, industry-standard authentication providers (like OAuth) to manage your login credentials, meaning we never see, collect, or store your raw password. We also collect any information you voluntarily provide when communicating with us.

Information Collected Automatically: To help us understand website traffic and improve your experience, we use Google Analytics, which securely logs your IP address, browser and device information, and the pages you visit. We also use Google AdSense, which utilizes cookies to serve personalized ads.

Social & Gameplay Profile Data: If you participate in leaderboards or groups, we collect a display name, avatar, and your gameplay scores so they can be shown to other players. You choose your display name and can change it at any time. You can also set your profile visibility to public or mutuals-only.

How We Use Your Information

We use your information to provide, maintain, and improve our services, to communicate with you, and to ensure legal compliance. For our users in the European Union, we process this data based on contract performance, your consent, legitimate business interests, and legal obligations.

If you use leaderboards or groups, we display your display name, avatar, and gameplay scores to other users according to your visibility settings.

Information Sharing

We do not sell your personal data. We share information only with trusted service providers—such as Google for analytics and advertising—who help us run our platform. If you use leaderboards or groups, other users can see your display name, avatar, and gameplay scores based on your visibility settings. We may also share information if required by law or in the event of a business transfer.

Your Rights and Choices

You own your data. You have the right to access, correct, or delete your personal information at any time. You can edit your display name and change your profile visibility (public or mutuals-only) in your profile settings. Residents of the EU and California have additional specific rights under the GDPR and CCPA. You can easily opt out of Google Analytics and personalized advertising through your browser or Google account settings.

Data Security and Retention

We use robust security measures, including end-to-end encryption, to protect your data. We only retain your information for as long as your account is active or as necessary to fulfill legal obligations. Google Analytics data is automatically purged after 14 months.

International Data Transfers

Our services are hosted in the United States, meaning your information may be transferred and processed there. We utilize approved safeguards, such as Standard Contractual Clauses, to ensure your data remains protected during international transfers.

Children's Privacy

Our service is not intended for children under 13 (or under 16 in the EU). We do not knowingly collect or solicit personal data from children.

Updates to This Policy

We may update this policy as our services evolve. If we make material changes, we will notify you via email or by placing a prominent notice on our website.

Mailing Address
Atrivial, LLC
3600 N. Duke Street, STE 1
Durham, NC 27704
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