Acquisitions trivia

Acquisitions Mini Quiz

Test your knowledge with these top questions!

Question 1

Which film giant, the home of Mickey Mouse, bought Pixar and Marvel?

Disney acquired Pixar in 2006 for $7.4 billion and Marvel in 2009 for $4 billion, significantly expanding its library of iconic characters.

Question 2

Acquired by Google in 2006, what video platform is a major subsidiary of the holding company Alphabet?

YouTube was founded by three former PayPal employees and was originally intended to be a video dating site before pivoting to a general hosting platform.

Question 3

Owner of the Star Wars franchise, what entertainment giant acquired Lucasfilm in 2012?

The $4.05 billion deal included the rights to the Indiana Jones franchise and the pioneering visual effects company Industrial Light & Magic.

Question 4

Which online store bought the Whole Foods grocery chain for $14 billion in 2017?

This acquisition allowed Amazon to instantly gain over 450 physical stores and a massive data set on premium grocery shoppers.

Question 5

Famous for acquiring brands like Maybelline and Lancôme, what French company is the world's largest beauty group?

L'Oréal was founded in 1909 by chemist Eugène Schueller after he developed a safe synthetic hair dye. Today, the group manages over 35 brands across 150 countries.

Question 6

With only 13 employees in 2012, which photo app was bought by Facebook for $1 billion?

At the time of the sale, Instagram had no revenue, making the billion-dollar price tag for such a small team a major industry shock.

Question 7

After buying Wizards of the Coast in 1999, what toy giant became the owner of the game Dungeons & Dragons?

Wizards of the Coast acquired D&D creator TSR in 1997, just two years before Hasbro purchased the company for approximately $325 million.

Question 8

Using a "poison pill" strategy, what term describes a takeover done against the target's wishes?

A poison pill allows existing shareholders the right to buy more shares at a discount, diluting the value of the stock to discourage unwanted buyers.

Question 9

Often used to block a hostile takeover, what corporate strategy is also known as a shareholder rights plan?

Martin Lipton invented the poison pill in 1982. It lets existing shareholders buy discounted stock, diluting the hostile bidder's ownership and raising takeover costs.

Question 10

What phone operating system did Google buy in 2005 that was first made for cameras?

Android was originally designed to improve the operating systems of digital cameras before its developers realized the potential for smartphones.